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iMEDIA Social Media Conference

8:15am MST

iMEDIA Check-in & Breakfast (Master Series Class Attendees ONLY) TBA

9:00am MST

iMEDIA Master Series Class - Content StrategyFULL 9-513Idris Fashan

12:00pm MST

Lunch TBA

1:00pm MST

iMEDIA Master Series Class - Social DashboardsFULL 9-512Bryan Smith

6:30pm MST

iMEDIA Keynote Address: Adam Rozenhart (DDB Canada) The HeartAdam Rozenhart

7:30pm MST

iMEDIA Networking Atrium

8:00am MST

iMEDIA Check-in & Breakfast TBA

8:45am MST

Welcome to #iMEDIA17 The Heart

9:00am MST

iMEDIA Keynote Address Presented by: CPRS Edmonton - Jennifer Hollett (Twitter Canada) The HeartJennifer Hollett

10:10am MST

Activating Your CommunityFULL 9-218Jeff Samsonow Virtual Society & Your Business 9-213Kihya Beitz Creating Bite-Sized ContentFULL 9-208Brian Siddle Luring the Media: Perfecting Online Presence to Leverage PressFILLING 9-217Janis Galloway Blogging for Business & Profit 9-215Bridget Casey Live Video: History, Perspective & Strategy. Oh My! 9-216Dario Hudon

11:25am MST

How User Behaviour is Defining PPC Keyword StrategyFILLING 9-213Duncan McGillivray Expanding Your Reach Without Breaking the BankFILLING 9-218Diana Gaviria • Ashton Paulitsch • Breanne Ross Blogging for Business & Profit 9-215Bridget Casey Creating Bite-Sized ContentFULL 9-208Brian Siddle Duck It. We'll Do It Live: How to Implement Live Video & Keep with Best PracticesFILLING 9-216Dario Hudon Luring the Media: Perfecting Online Presence to Leverage Press 9-217Janis Galloway

12:35pm MST

Lunch Time! #nomnomnom The Heart

1:30pm MST

The Dark Side of Social Media 9-215Beverley Theresa How to Execute Influencer Marketing CampaignsFILLING 9-216Linda Hoang Storytelling Through Media & Social MediaFULL 9-218Suzanne Pescod It's a Snap: How to Create an Impactful Snapchat Content Strategy 9-208Tyler Butler Why Should I Care About You? 9-217Randy Brososky Remarketing: Learn to Stalk Your Prey Like a Pro! (2-hour workshop) 9-213Lance Johnson

2:45pm MST

The Dark Side of Social Media 9-215Beverley Theresa Who Do You Think You Are?! A Look at Brand Voice in Social MediaFILLING 9-216Meagan Smith Using Social Media as a Customer Service Tool 9-218Brittany Dakins Why Should I Care About You? 9-217Randy Brososky Advanced Facebook Advertising Tips and Tricks (2-hour workshop)FILLING 9-208Chris Mikulin

3:50pm MST

Popcorn Break! #priorities Atrium

4:10pm MST

Who Do You Think You Are?!: A Look at Brand Voice in Social Media 9-216Meagan Smith PANEL: Podcasts on Podcasts on Podcasts 9-213Jeff Samsonow • Tyler Butler • Erika Ensign • Steven Schapansky Using Social Media as a Customer Service Tool 9-218Brittany Dakins Using Social Media to Promote Your Event: Everything You Need to Know (Literally!)FULL 9-215Andriy Tovstiuk

5:15pm MST

#iMEDIA17 Wrap-up The Heart